Last class, last post

November 28, 2007 by cherwaugh01

Well, this is it, my last class and my last post. I wrote that I had 23 posts on my posting matrix and that was right. The last two posts that I have had to write this afternoon are only the Podcasting project, which we only completed this morning, so I did not have time to write it, and this last class post, which I knew I was going to write.

I spent most of the class a bit depressed actually. Not about the class ending, but about the fact that yesterday I lost my Mass Communications binder in the Commons Area. I was working at one of the computers and the keyboard did not have a stand, it was broken. I went into my bag grabbed my Mass Comm. binder and put it under the keyboard, so that it didn’t lay flat and I could type more comfortably. When I left I forgot it under the keyboard. That was around 1 p.m. At 2:30 p.m., I had just sat down in Lecture room 117 and opened my bag to get my notebook out and realized I didn’t have my Mass Comm. binder with me. I completely panicked. The last time I remembered seeing it was under the key board, and of course, it wasn’t there. I checked all the garbages, asked at the Lost& Found and even retraced my steps to both the William’s Cafe lunch room and the Humber lunch area. Nothing.

When Professor Lipton asked, “Why are you taking notes? There’s no final exam in this class. I just want you to listen.” He was talking to me. I was furiously taking notes in class. I took notes about the readings. I wrote down quotes that I wanted to write about in my blog. I had a blog list. I had doodles in it, little notes to myself about stuff I needed to do. Every hand-out I ever received in class is in that binder. I even had one set of class notes from my Web Design class, an outline for a corporate paper I did in Media Structure and Policy, an old personal budget (from September), and I think, the roster of the Montreal Canadiens, my favourite hockey team.

I cannot tell you how upset I was about it. It is personal. When Professor Lipton asked, “Why are you writing?” I wanted to answer because it is a record of this class. It is physical. Something that I can go back to and look at, review at will, remember. I feel like I have just lost my memories of this class.

The only thing I did not lose was the syllabus and my essay diary. They were separate from my notebook because I use them so often. The syllabus I looked at every week, at least. It has notes on it as well, things are underlined or question marked. I referred to it often, so I kept it with my MLA handbook, which I also referred to often.

My essay diary is in one of those grade school exercise books. I wrote all the quotes that I wanted to use in my essay in that diary. My thesis statement, an outline, ideas that I originally had for an essay, but rejected. Stuff, I am sure, Professor Lipton wanted to see in a post, but unfortunately, the post isn’t mobile. That’s the big difference really. If I had lost the syllabus and the diary along with my notebook I probably would have cried.

I had hoped that whoever had found it would return it to the lost and found. The binder is worth $2. The work inside is three months worth and more. They could keep the damn binder. And that’s the thing, I’m sure whoever walked off with it is probably keeping the binder and tossing the work inside into the garbage. That sucks. Anyways, I’m really upset about it because now I don’t have a record of this class. I even lost my autobiography, although I do have it digitally. But, all those notes….

A poor way to the end the semester.

Group Work: Podcasting

November 28, 2007 by cherwaugh01

Well, this one was very last minute. We just ended up finishing it this morning. We developed a tour of the Woodbine Centre starting with the Fantasy Fair, moving through first and second floor stores, heading to Rainbow Cinemas and finishing with a few words from Santa Claus, who is presently stationed at the Christmas town that they have set up there. It was a lot of fun to do actually because we ended pulling in some of the staff at the centre to help us out. A little boy waiting at a ride gave us some excited footage. A Cinnabon employee had a few things to say as did a security guard. We topped it off with a Merry Christmas from Santa Claus.

Our script:

Jaclyn: We’re live from Woodbine Mall and are here to show that this mall has something for everyone.

Group: Let’s go! Let’s do it.

Melissa: Our first stop is Fantasy Fair. I don’t know about you guys but that train looks pretty inviting to me. (Sounds of train over-top in background) Let’s go for a ride.

Group: Let’s do it!

Jaclyn: Go-Karts, roller coasters, and a playground for the little kiddies just add to the experience here at the Woodbine Centre.

Marianna to a little boy waiting at a ride: Are you excited about going on the rides here at Woodbine Centre?

Boy: Yes! I love riding the bumper cars.

Nadia: Why don’t we move over to the mall, and see what there is here on the second floor. On the second floor, you can find apparel stores like Aqua, Anna Bella, Designer Collections and Bluenotes.

Marianna: On the first floor, we have The Jean Machine, Athletes’ World, Claire’s Accessories and Femina. Why don’t we stop and have a taste at Cinnabon.

Group: Yummmmm! Cinnabon!

(Conversation between Marianna and Cinnabon employee)

Cheryl: You know Cinnabon is not the only food concession place at the Woodbine Centre there are many others, including Jimmy The Greek, KFC and Manchu Wok, all of which are available to feed your hunger.

(Conversation between Marianna and security guard)

Marianna: You are totally safe at Woodbine Centre.

Melissa: After you have done all of your shopping, why not take in a movie at Rainbow Cinemas. The Bee Movie is playing at 7 p.m. Meet you there.

Cheryl: Before you go though make sure you stop in to see Santa Claus. Hi Santa!

(Conversation between Marianna and Santa Claus)

Santa Claus: Ho, ho, ho, Merry Christmas!

End of Tour.

That’s it. What did I learn? People who work at the Woodbine Centre are pretty cool. I have done similar things at other malls, and usually they are shaking their heads at you, no. But the Cinnabon employee, the security guard and Santa Claus really added to the appeal of this project because they all seemed to understand we were just having a good time with it, and were having fun as well.

When you can bring people you do not know into a project, it definitely helps. The collaboration was high on this one and maybe that was why I enjoyed it so much.

Media Bibliography

November 28, 2007 by cherwaugh01

 

Allan, T., and J. Seaton. The Media of Conflict: War Reporting and Representations of Ethnic Violence. London: Zed Books, 1999.

Baudrillard, Jean. The Intelligence of Evil or the Lucidity Pact. Berg: 2005. ISBN: 1845203348

Baudrillard, Jean. Seduction. Palgrave Macmillan: 1991. ISBN: 0312052944

Chomsky, Noam. Hegemony or Survival: America’s Quest for Global Dominance. Hamish Hamilton: 2003. ISBN: 0241142504

“Conflict Reporting: The Role of the Media.” RAP21. African Press Network for the 21st Century. 14.01.04 http://www.rap21.org/article17874.html

Galtung, Johan. “On the Role of the Media in Worldwide Security and Peace.” In Peace and Communication, edited by T. Varis. San Jose, Costa Rica: Universidad para La Paz, 1986.

Goldstein, Tom. The News at Any Cost: How Journalists Compromise Their Ethics to Shape the News. New York: Simon & Schuster, 1985.

Herman, S. Edward and Chomsky, Noam. Manufacturing Consent: The Political Economy of the Mass Media. Pantheon Books:1988. ISBN: 0394549260.

Jowett, G. S. and Victoria O’Donnell. Propaganda and Persuasion. 2nd ed. Newbury Park, California: Sage Press, 1992.

Klein, Naomi. The Shock Doctrine: The Rise of Disaster Capitalism. Henry Holt: 2007. ISBN: 0805086994

Potter, W. James. On Media Violence. Thousand Oaks, CA: Sage,1999.

Rocher, Francois and Smith, Miriam. New Trends in Canadian Federalism. Broadview Press: 1995.

Pasquali, Antonio. “The South and the Imbalance in communication.” Global Media and Communication 2005; 1: 289-300.

Wired: Regis Debray’s Media Manifestos

November 28, 2007 by cherwaugh01

“But machines will never be able to give the thinking process a model of thought itself, since machines are not mortal. What gives humans access to the symbolic domain of value and meaning is the fact that we die.” Regis Debray

I have no idea why I pulled the final thought of Debray’s out of the Wired article “Revolution in the Revolution,” I can only say that I liked it. I know it really is not an original idea, but it does speak to the truth about human nature and technology. The value of life is in its meanings, and what we make of them, and the value of technology is in what it can do for us. How in some ways it can make life easier, but not easy.

Debray’s thoughts on how technology changes culture is interesting in that people do have a tendency to think negatively of technology. And, technology does not always change society in ways that we think they will. For instance, Debray’s explanation of people futurizing about the loss of the use of our legs from sitting in our cars all day has obviously not happened.

I sit in my car all morning and all night as I commute back and forth from school; at school, I sit at a computer lab, or in a lecture room, or in the lunch room pretty much all day without doing as much walking as I would like. I compensate on weekends when every Saturday I go on a hike with one of my best friends. I usually get out on Sundays and walk as well. I think that is a good example of how we recognize how technology changes our behaviour and then modify our behaviour to allow for both the technology and for a better quality of life.

The interview was quite short compared to the “Playboy Interview” with McLuhan, but Debray seemed to touch on all of the same points that McLuhan did, it was just an updated version of McLuhan’s work. I thought his explanation that Islamic Fundamentalists do not graduate from traditional universities, but from engineering schools and technical colleges quite insightful, and I am sure true.

“In fact, an imbalance in technologies tends to provoke a corresponding refocusing on ethnic values,” Debray says. (2) The U.S. today seems to own or control most of the new technologies that impact our culture and our behaviour. It does offer a different explanation for the Islamic Fundamentalist movement other than they are all evil. As engineering or technical students they would see the world mathematically and would apply that to their own behaviour. If I do this, then this will result. It is an effects and consequences way of living.

There is no question that we live in a mediated world that is getting more mediated by the minute. What we see, the information we do get and the information we do not get, all stem from a source that is likely manipulating that information. In “Ways of Seeing” John Berger stated, “That the way we see things is affected by what we know or what we believe.” (8) But, that was in a world where we had more control over what we see. In a mediated world, can we really trust what we see? And, if we can not trust what we see, can we really trust what we believe? We see the way we believe, but do we not also believe the way we see things? And, that is now more than ever coming under the powerful control of corporations.

I’m not sure how much of Debray I really understood, just like McLuhan, but it did make me sit up and think about technology and human behaviour, and the power that people who own technology have over human behaviour.

Works Cited

Berger, John. “Ways of Seeing.” New York: Penguin, 1973.

Joscelyne, Andrew. “Revolution in the Revolution.” Wired. January 1995. Issue. 3.01. http://www.wired.com/wired/archive/3.01/debray.html?pg=1&topic=&topic_set=

Group Work: Film Production

November 28, 2007 by cherwaugh01

This is the group project I chose not to do. As soon as Professor Lipton said at the beginning of class way, way back in September that we had to do a minimum of five group projects and not all seven I was pretty sure this was one I would not do.

I am looking at my list of group projects left to do and realize we only have one left, but we are not getting to it probably until the last day of class. I will have to make some final posts Wednesday night. Probably a last class post, as well as a last post about our group work. I am pretty sure Professor Lipton said he would not get to our posts until late Wednesday, so if I do them after class I’ll probably be able to get them in, so to speak.

Frankly, I am glad it is almost over. The only group project that I did solo was the first one, the slide show. After that I stewed a bit and worried about not getting into a group at all. However, I eventually did find a group. Actually, a really ambitious group and we started to move on our group work quickly, efficiently. We planned to do a motivational film for this project, and that is what the group did, but I was not part of it. I backed out at the last second.

I tried. I almost went through with it, but at the last second…. I thought, well, six projects should be okay. I mean it is better than five. I know that is not a great attitude, but I really, really hate seeing myself on film. I am not one of those: No, no, I do not want my picture taken, giggle, giggle, well, okay, type of people. I mean I really, really hate seeing myself on film.

I will do it. When it is necessary, I will not even protest. You know for family events or other special occasions. When we were doing our activist project and the girls wanted a  group photo to commemorate the occasion I went along with it. I almost went along with it again, but two things happened. First, a really, really busy weekend happened and a closing due date on my Media Structure and Policy essay that was fast approaching. I needed to spend a lot more week day time on that and that affected my ability to come up with a “motivational” topic to present on camera.

So, not only do I hate cameras, but now I was hardly prepared to go on camera because my essay was taking up all of my time. That did not help my emotional attitude at all. What was Professor Lipton saying about priorities? Oh, yeah, we need to make them. I chose the essay over one group project. And, yes, I did feel guilty about doing so because like I said I got into a really, really good group. Anyways, I sent them all an email, and let them know the situation: I was nervous about cameras, I did not really properly prepare, and to go ahead without me, which they did. I am sure they did great. Hopefully, I can say the same about my essay.

Class Discussion: Media Activism

November 28, 2007 by cherwaugh01

I really enjoyed class today and was surprised to see Ian teaching a portion of the class. Not that I am complaining, he was good, although he also seemed a little nervous. He needs to speak up a little as he is not as good as Professor Lipton in speaking clearly. You can hear Lipton as clear in the back of the lecture room, as you can at the front. But, I suppose 15, 16 years of teaching experience will do that for you.

I enjoyed the culture jamming lecture, as well as the discussion on “irony.” It was hilarious that no one in the class could properly define it even though everyone learned it in high school. I find Ron English’s work brilliant and different. When you see one of his billboards I think it makes you turn and see it again, and then think twice about it, which is the point. The billboards are not just up there to provide an ironic twist to our day or to confuse people, but to get people to think about a topic, even if they think in a way that was not intended by the artist.

Is culture jamming there to change minds or simply to poke minds into critical thinking? We spend so much of our time moving from here to there, and moving back again, reading information, but do we think about it? Ahhhh, man, I hope I just did not head back to Postman again.

People like English are fighting the good fight. If you get suckered into believing an article on The Onion, well, what of it? Is that not a part of the point? The fact that it is getting more and more difficult to identify “real” or “hard” news from “fake” news is the result of “real” news transforming itself into “fake” news. What is fake? What is real? The fact that we can not identify the difference is not the fault of people like English, or those that run The Onion, it is the fault of those who pertain to oversee the development of “real” news stories.

They are the ones who are supposed to uphold journalistic standards. They are the ones who are expected to help ensure a strong democracy through daily oversight of the federal government. What do we get instead? Partisanship. Go back and look at the American news stations during the run-up to the War in Iraq and tell me that was not “fake” news. The problem with “fake” news is that it is all too real.

My Essay: My Love/Hate Relationship

November 28, 2007 by cherwaugh01

Ugh. That was painful. I mean really painful. I handed in my essay and while I loved the topic, and even enjoyed the research I hated writing it. It was actually physically painful. It is only the second essay I have written this year, although I have two more still to write. I think I will do better on my next ones than this one. I know I did better on my first one then this one. I did not really understand why. The topic was a good one I felt. It inspired me, but when I sat down to write it I found all of my writing reflexes coming under strain, like a weight-lifter who is asked to lift too much. I handed in a paper that I could live with, I am not sure how “proud” I am of it though.

I could live with it because after years of writing in a journalistic style writing in an essay style is just completely different. It was a learning experience in more ways than just my research. I am sure Professor Lipton would say it was good for my brain. I am sure it was as well. It was different from what I am used to writing, which pretty much sums up this whole class.

I think what really bothers me the most is that after getting all excited about my topic, and after doing all the research, I did not feel strong when I started the writing process. In fact, I completely lost confidence in what I was doing. Suddeny, I was sure I was writing it wrong, citing it wrong, doing it wrong, and that it would completely and totally suck. That statement is telling, and what it is telling me is that I did not want this essay to suck because I did care about the topic. I felt burdened by the idea that I really wanted this essay to reflect what it was I was trying to say about hockey, hockey fights and how it reflects our moral values here in Canada. I wanted to say something about it that was good, but did not believe fully in my ability to do that. I think that is what made it all so frustrating.

Other essays are easier I think because the topics were not so specific to my area of interests. It is not that I do not care about those essays, it is that I cared about this one more. There is a saying, “That it is better to have tried and failed, than to have never tried at all.” Emotionally, I am living off that saying right now. And, I am anxiously waiting for the verdict (grade).

I fully intend to head to the Writing Centre when I get it back just to discuss my process and how to improve it, as well as to discuss my writing. I went to the centre in the second week of school, but it did not really help me too much, since there was nothing to really discuss except essay format. I now have things to discuss, lots of things.

Documentary Film: Triumph of the Will

November 27, 2007 by cherwaugh01

It has taken me awhile to write a post about this film. I pretty much forgot about it until I was checking my “to do list” and I realized I had not yet done a post. Oops. I think we chose to watch this film in part because of Lipton’s logic example in class when he stated that God oversees Germany, Hitler oversees Germany, therefore Hitler is God in a talk about how propaganda works. This film really reflects those thoughts actually.

Producer Leni Riefenstah really plays up the symbolism. You do not need to understand German to understand what this film is saying. It begins with the camera motion in descent from somewhere above the clouds. I was aware that it was being shot from a plane, but you do not see the plane. I do not think I even heard the plane. To me it very much symbolized a descent from heaven with that descent enabling Hitler to oversee Germany.

The Nazi flag was everywhere and I mean everywhere. On churches, homes, office buildings, lamp posts, you name it the flag was there. Every inch of Germany seemed to be covered in the Nazi flag, which basically showed the kind of control the Nazi Party had over that country when it ruled.

I had not read the PR book, “Toxic Sludge is Good For You” when I watched this film, but I think it is an appropriate title for this movie as well because that is essentially what they are teaching the German people. That “toxic sludge,” in this case the Nazi Party and their teachings, are good for you. The want for racial purity is all over this film. Everyone is white and blond children are always shown in close-ups, especially little girls with blond curls.

I think this documentary film shows exactly how propaganda works, and how symbols work in communicating certain ideas. Smiling and laughing children are shown in conjunction with the Nazi Flag, a homecoming parade for Hitler is lined with an excited crowd trying to push and shove its way a little more onto the parade route so that they might be able to touch Hitler; churches are adorned with Nazi flags, and flags are adorned with the cross. God, Church and Hitler, what more is there is to say?

Watching this film left me emotionally disgusted, partially because of what the Nazi Party stood for and partly because at times the movie “worked.” I do not mean to suggest that I suddenly developed a taste for Nazism. But, if I am honest with myself, and that is what I am being right now, there were times in this film when I could feel the patriotism. For example, in the opening sequence of the descent, the music that was played was happy, thrilling, but it was also a march in order to give it an air of authority. That affected me. I felt happy even though I did not want to feel happy. The music pumped through my veins and into my heart and I could even feel a foot start stomping. I stopped it. And, I am not even German. It certainly taught me how effective music is in developing mood. For all that the pictures said, the music said more. Maybe that was why I waited so long to post this…

Class Discussion: Sex in the Classroom

November 27, 2007 by cherwaugh01

Professor Lipton started a conversation about sex today, and I have to say it quickly quieted the class down. The girl beside me, and I do not know her name, looked a little taken aback by it all. The “I enjoy sex too” comment definitely sent a pulse around the room. It is difficult to think of authority figures having sex. It is like thinking about your own parents having sex. Still, it was a good topic of conversation and I am sure, considering Professor Lipton’s past experience with seeing friends die of AIDS, a subject that he felt deeply. I could hear a certain urgency in his voice. Unlike my classmates, it has been awhile since someone lectured me on safe sexual practices, so I actually enjoyed that aspect of it.

I too can remember the panic and wide spread fear that HIV/AIDS once caused across North America. It is wierd that today you actually hear very little about it except as it relates to Africa. Not so long ago it was America that was in an AIDS epidemic and people really feared it. It lead to wide spread availability of free condoms at high schools, and universities, at least for awhile. It also led to wide spread lectures about how abstinence is great. That’s what I got in high school as sex education, basically, “Just Say No.” Essentially, it was a rip-off the 1980’s anti-drug education program.

And, Lipton also talked about drug-use. He did not lecture in that, “Do not do it” kind of way. It was more of a ”Think about what you are doing” discussion, which I think is good advice for life in general, not just for drug-use.

It was an interesting way to end a university class, certainly it was unexpected. In this class, I think I should start expecting the unexpected.

Toxic Sludge is Good For You

November 27, 2007 by cherwaugh01

Toxic Sludge is Good for You is one scary book. I found it difficult to read mainly because I found myself frustrated reading it and had to keep putting it down. I was and was not surprised by some of the revelations in the book. I always thought public relations firms and certain big business and industrial lobby groups had far too much weight and control over public discourse and setting the public agenda, so that was no surprise. I did not realize the extent and lengths that these groups went to to ensure their own view points and agenda become the popular opinion. I never realized the public sphere was being so vastly manipulated.

On the other hand, the fact that such a book was published and some of the more atrocious P.R. campaigns brought to light I guess means that these groups are not entirely without over sight. Still, I am glad I am not going into public relations. I just do not think I could stomach it.

In his notes Professor Lipton writes that this book is a “negative analysis of PR and not the only way that PR can be analyzed.” (15) I am sure someone, somewhere could put out a positive book on the PR industry, but it would probably be bought and paid for by the industry itself.

This book acts as a warning for people to be aware and critical of how this industry works behind the scenes to ensure its own agenda becomes popular opinion. It also teaches how important words are to the development of public opinion. For instance, in the chapter, “The Sludge Hits the Fan,” as the authors are preparing to come up with a title for their book they get a phone call from a representative of “biosolids” insisting that their product is not toxic. It led to an investigation by the authors into the “Water Environment Foundation” and rather ironically became an appropriate title for the novel, and its own entire chapter. The “biosolid” representative was so intent on ensuring the name sludge was not used for the product that she basically instigated an investigation that otherwise may not have happened, which frankly, serves her right.

It is also interesting that citizens of towns who were heaving this toxic sludge on their farm lands could tell from the sense of smell that it was toxic. “I’ve smelled cow manure, the rice paddies in Vietnam they use human manure to fertilize. That’s a different smell,” said Sierra Blanca resident Leonard Theus. “This is like a chemical smell.” (117) I do not even want to think about what that smell might smell like. I too have smelled cow manure, and pig manure, both of which make me want to throw up when I do smell them. I lived in Hanover, Ontario at one point and Bruce and Grey counties are famous both for their large scale beef cattle farms and their large scale pig farms. I learned to avoid both in any drive in the country. I used to wonder if they ever tested the oxygen of the air in those places, because  most of the time it seemed you were being overwhelmed. I can not imagine how bad toxic sludge smells. The fact they put this crap on our farm lands where it can enter into our underground water wells and ruin good, farming soil is enough to make my head spin.

Like I said, I hated this book in that “Gawd, I knew this was happening, but I did not want to believe it” kind of way. I can only quote Professor Lipton from class, “You are in university now, ignorance is not an option.” It wasn’t.

Works Cited

 Lipton, Mark. “Toxic Sludge is Good for You.” Lipton’s Notes: 2007.

Stauber, John, and Rampton, Sheldon. “Toxic Sludge is Good for You!” Maine: Common Courage Press, 1995.